As the year begins and new year resolutions are on the forefront, individuals that you serve may be interested in addressing their tobacco/nicotine use. The use of anti-smoking messaging has increased the public’s awareness of the health hazards of tobacco/nicotine use through tactics such as graphic imagery, testimonial approaches, and emotional messages. But is that enough? In this interactive session, we will take a deep dive into how anti-smoking campaigns have evolved based on new products, treatment approaches, and regulations, and how to incorporate this into your work.
MA United States
